Personal Branding URL’s

WordPress (note that all of my widgets are at the bottom instead of in the right sidebar)

https://commodorereese.wordpress.com/

Facebook  :http://www.facebook.com/ethan.reese.31

Twitter: https://twitter.com/commodore91

Tumblr: http://www.tumblr.com/blog/er66707

Youtube: http://www.youtube.com/watch?v=wawLXRpw21Q

Flickr: http://www.flickr.com/photos/104663673@N02/

Delicious: https://delicious.com/er66707

Bitly: http://bitly.com/a/network

Pinterest: http://www.pinterest.com/er66707/boards/

Podcasts: https://soundcloud.com/er66707

Slideshare: http://www.slideshare.net/er66707

Klout: http://klout.com/#/commodore91

Weebly Sites Made: http://www.salisburyrugby.com/

 

Advertisements

NPO Materials

Links to Social Networks Used

Each link in blue redirect to the respective page.  If for some reason the link does not work in your browser I copy and pasted the URL’s below it as well.

Facebook

Facebook Page

http://www.facebook.com/pages/Youth-Exercise-Services/239350392881930

Twitter

Twitter Account

https://twitter.com/FredVanderveen4

Instagram

Instagram Profile Page

http://instagram.com/yesfruitland

Google +

Google + Page

https://plus.google.com/114831803680978539765/about?hl=en

Foursquare

Foursquare Profile Page

https://foursquare.com/v/youth-exercise-services/527d15cb498e58fe21a81c34

Flickr

Flickr Page

http://www.flickr.com/photos/107966095@N07/

Youtube

Youtube Video

SoundCloud Podcast

Podcast

Google Business Listing

Google Business Listing: Search Engine Results for “Youth Exercise Services”

https://www.google.com/search?q=youth+exercise+services&oq=youth+e&aqs=chrome.0.69i59j69i57j69i60l3j69i59.1074j0j1&sourceid=chrome&espv=210&es_sm=91&ie=UTF-8

My Experience Browsing the Deep Web

What is the Deep Web?

Before we really jump in there are a few terms we need to familiarize ourselves with in order to fully understand what the deep web is.

Are you ready?

Ok so first things first.  The world wide web as we know it (surface web) is a giant collection of text documents.  If you strip all the bells and whistles off of your favorite web site…it all boils down to text.

Search engines like Google and Bing use spiders or robots to crawl these text documents or web pages.  They get from page to page by following hyperlinks.  These spiders index every word on every page.

Google and Bing have engineered complex algorithms to sort, categorize, and rank these pages so that when we “search” we get the answers were looking for.

Ok, now back to the deep web.  The deep web is web content that, for any number of reasons, is not indexed by search engines.

Its More Than A Criminal Haven

No, not every single page on the deep web chooses not to be indexed because of illegal activity. 

Some pages are geographically restricted (think oppressive governments), some have a paywall or login screen, and then some really do have illegal content.

We can use wordpress as an example.  The web page I land on once I log in can not be accessed through organic search because it requires my username and password.  This is technically a part of the deep web, not the surface web.  

Heres an image thats often used to help people conceptualize the idea of the deep web.  The web as we know it is all of the content and main stream media we use on a day to day basis.  The deep web is the content “below the surface”.

deepweb2

How You Can See the Deep Web

If you want to check it out just to tell your friends you have, it only takes about ten minutes if you follow these steps.

  • Download Tor Browser:  Tor (the onion router) is a browser that enables user anonymity by bouncing internet traffic through a series of relays.  If you are using a Mac  go to your system preferences, security, and allow an unknown program to be downloaded.  I haven’t tried it from a windows machine but I would imagine similar steps would need to be taken.
  • Launch Tor Browser: Give it a few minutes to establish a connection.  Once its loaded a second program will launch called “Vidalia”.  If your more tech savvy than I am you can use this for further encryption and relaying.

Are_you_using_Tor_-2

  • Find the deep web wiki URL: The deep web wiki acts as the “homepage” to the deep web.  The URL changes often, I found it by googling it in a standard browser.  As of the time of writing it is: kpvz7ki2v5agwt35.onion.to/wiki/.  Notice how deep web content ends in “.onion” as opposed to “.com” or “.org”.

deep_web_url_-_Google_Search

  • Browse Carefully: The rest is up to you at this point.  *Be Very Very Careful, You Are One Click Away From Seeing Disturbing, Grotesque Content*

Heres What I Came Across

So this is the best part of the entire blog because now you actually get to see some of the cool shit I saw.  Check it out.

The Deep Web Hidden Wiki

The Homepage of the Deep Web

The Homepage of the Deep Web

BitCoin Wallets

BitCoin Wallets

Guns For Sale

Yea We got Guns

Bitcoin Exchanges

Bitcoin Trading Market

Lots of Drugs

Theres Drugs Too

Hitmen for Hire

Contract Killers

More Guns

Desert Eagles For Sale

Political Activism

Wild Wild West…of the Internet

Well now you have an idea of what the deep web is and what can be found there.  As you can see, its a pretty unique thing to see.  If your the curious type and you have a few minutes, follow the directions above and see it for yourself.

Chrome Vs. Firefox

Web browsers are an integral part of our lives.  Most of us browse the internet every single day…for hours at a time.  Having the right web browser to suit your needs can make your day a little bit easier.  Which do you prefer, Firefox or Chomre?

Arguments for Chrome

Chrome is a lighting fast browser.  Google has really out done themselves; they’ve managed to integrate all of their products seamlessly into your browser.

Chrome has great syncing capability as well.  For those of us who use Google Drive, Calendar, Keep or anything else really…Chrome makes it easy to move information from one system to another easily.

I suppose this is more opinion then anything but Chrome is just a bit more polished.  Every single time I fire up my Macbook Chrome boots up on load.  In fact…Chrome is essentially an operating system in itself.

Arguments for Firefox

Perhaps the coolest thing about Firefox is the sheer number of extensions.  Anything you can think of…..literally anything has a firefox extension.  Although Chrome has a number of extensions as well, Firefox has a more devoted development community.

Privacy is perhaps the biggest benefit of using firefox.  Firefox is a member of the internet of defense league and there pretty big into user privacy.  In the wake of all of the NSA scandal…privacy matters a lot.

My Experience Using Ubuntu (linux)

What Is Ubuntu

Ubuntu is worlds most popular open source operating system.  Open source meaning that really really smart people can see the source code and change it how they fit.  Ubuntu is   fast, secure, stylish, and easy to pick up for noobs like me.  You can download it from the Ubuntu website.

All I had to do was download it to a USB.  Plug the USB into my machine; and before the computer could boot up windows hold ESC to get to the BIOS (Boot Input Output System Menu).  From here the computer pretty much does all the heavy lifting.

 

My Experience

The interface in Ubuntu is similiar to that of MAC OS.  The dock can be viewed from side to side or can be left at the bottom of your screen.  If your a wannabe nerd like there are a ton of cool features to tweak, downloads to check out, and enough side projects to make your head spin.

I use Ubuntu primarily for day to day operations, nothing to technical.  You can download endless amounts of free software from the Ubuntu Software Center which is similar to the Mac App Store.

So if your a wanna be nerd like me and you want to try an alternative Operating System give Ubuntu a try.  You’ll learn a decent bit about computers in the process.

Considering Online Marketing? Know These Terms

Get Familiar With These Terms and Metrics

SEO: Search Engine Optimization is the process of affecting visibility on the net.  There are a ridiculous number of ways in which you can do this.  Perhaps the best known practice is too “write awesome content”.

PPC: Pay Per Click.  PPC marketing consists of the ads you can see at the top of Google and Bing, these ads can be seen on the side as well.  These ads are bid on by keyword and the ads are displayed in order that search engines see fit.  Google for example; combines amount bid and quality score to determine ranking.

CPC: Cost Per Click.  Lets say you are a lawyer and you are bidding on the keyword “family lawyer”, chances are that bid is going to pretty expensive.  The cost per click is how much it actually costs you get a click through to your website.  Cost Per Click can range from pennies to hundreds of dollars depending on the keyword and competition.

CPA: Cost Per Acquisition.  Cost per acquisition or Cost Per Conversion is how much it costs you to actually achieve your goal.  Lets say I operate a news website, the goal for my site is to get people to sign up for my newsletter so they keep coming back.  Cost Per Acquisition measures just how much it costs me to achieve that goal.

CTR: Click Through Rate is the rate at which people click through to your website when your ad is being displayed.  Generally 1-2% is considered a healthy CTR.

PageRank: Pagerank is a way in which Google ranks pages.  For example; if you go to one our class blogs…none of them will have any page rank.  If you go to Salisbury’s website, they have a pagerank of 6.  You can view page rank by downloading the chrome extension.

Well there you have it.  Those are just a few examples; none the less thats a solid foundation of basic web analytics.

4 Sites You Should Visit Today

Add These To Your Daily Visit List

LifeHacker

Lifehacker:  Lifehacker is my favorite website on the internet. Period.  Lifehacker is a daily weblog on software and personal productivity.  They recommend downloads, web sites, and shortcuts that can make your day just a little bit easier.  Who doesn’t want an easier day?

Here are sample Lifehacker articles I’ve found useful (or entertaining).

6 Essential Tips for First Time PC Builders

Top 10 Ways to Unleash Your Inner Evil

Building a Hackintosh

Lifehacker is owned by Gawker Media which feature a number of other great websites like, Gawker, Gizmodo (next), Deadspin, and io9 to name a few.

Gizmodo

Gizmodo is owned and operated by the same people as Lifehacker.  Gizmodo is a weblog featuring “technologies that change the way we live”.  They have reviews of new products, how to’s, and other excellent blogs that deserve some attention.

Here are a few articles I’ve read recently:

The scientifically best time to drink coffee

How robots will save your life when disaster strikes

Those are a couple that I read last week.  Check them out if you get a few spare minutes.

Mashable

Mashable, founded by Pete Cashmore, covers the top social media news on topics like Facebook, Youtube, Gmail, Twitter, Amazon, Pinterest, and more.  You can see why a site like this would be some great leisure reading related to class.  Check it out here

Elite Daily

Elite Daily is the voice of generation Y.  They have a talented staff of writers who blog about everything from college life, sex, sports and success.  They write intriguing articles for people our age such as; Your cheat sheet to remembering why Marijuana is illegal in the first place.  Make sure you check out Elite Daily

Google or Bing?

Its Google For Me

Google is the king of search and everyone knows it.  Google search does just about everything right.  Its hard to imagine a world where we couldn’t just search Google’s massive database of indexed web pages.  What makes Google search so great?  And is Bing a competitor worth taking a look at?  Lets dig a little deeper, heres what I like about Google.

  • Zero Distractions- Google search homepage is crisp and clean.  Just a friendly search box waiting for your query.  Bing has distracting images that rotate everytime you use its servce.  This may be nice for some people but I prefer a clean page.
  • Habit- For most people using Google is simply a habit.  We’ve been googling things for years now and theres really no need to switch to Bing.
  • Better Results:  How can Google have better results you ask?  Well for when they feature Google Authorship which allows publishers to have a little picture of themselves next to their page.  Bing does not have that (although they are working on it with Klout).

What About Yahoo?

So your probably wondering why I left Yahoo out of the equation here.  The answer is simple.  Yahoo results are powered by Bing.  In essence, the only difference between Yahoo and Bing is the way it looks…the results are the same.

This really is a two horse race between Google and Bing…with Google winning about eighty percent of the market share.

For now the answer is Google.